MR. CORY’S RECIPE FOR SUCCESS
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Cory Nieves, FounderMr. Cory's Cookies
By Yashika Khurana and Mary Olson
New Jersey, USA. February 17, 2020. “Making the world better for those you know,” was undoubtedly a remarkable motive to embark upon a journey that turned our protagonist’s world upside down.
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Let’s get you acquainted with Mr. Cory Nieves, a charismatic personality with an exemplary fashion sense, and the founder of a sweet business - MR. CORY’S COOKIES, at just six years old.
It all started when Cory told his mom that he was tired of taking the bus and wanted to buy a car. He started selling hot cocoa in his town to raise funds. When Cory’s mom, Lisa, aka Cookie Mom, saw his commitment and enthusiasm, she encouraged him to keep the hustle going.
Cory added lemonade and cookies on the menu to widen the variety for customers. In the early stage, all the items on the menu were available for just a dollar. High-quality ingredients, impeccable taste, and inexpensive delicacies, served with love, won a whole lot of hearts and continued to do the same, over 10-years later.
Hardly a few craft the way and do what it takes! Cory is one of them.
To expand the business, Cory and Lisa experimented with various ingredients. They worked months to make the cookies all-natural and scrumptious until they discovered the perfect blend of ingredients for chocolate chip cookies. The chocolate chip cookies were a crowd-pleaser.
The cookies were all-time favorites of the Englewood, New Jersey residents.
Cory had the entrepreneurship skills; he knew his customers’ demand and figured out that he ought to have something on the platter for the calorie-conscious. So, he curated ten natural flavors, including double-dark, oatmeal, raisin, and more.
His business has been burgeoning. ‘Mr. Cory’s Cookies’ has successfully running pop-up stands in Manhattan and New Jersey, along with an interactive website where he manages a lot of orders placed worldwide.
Cory has also worked with several non-profit organizations like Berger’s promise, Rochelle Park, New Jersey, and the Children’s Aid Society, New York City.
Also, when Teenager Startups asked him about his inclination towards this particular venture, he expressed that he wanted to help his mom, and taking it a step forward, he desires to help single moms and ‘at risk’ children, in the future. His philanthropic interests surely hold his personality in a substantial stature.
Not just baking, Cory has a fantastic taste in fashion which is quite evident from his pants and slim fit suits, paired with statement glasses, which also provide for the company’s logo.
The company has collaborated with many multi-national companies, including some fashion-based brands. Some of the establishments include, Bloomingdales, Citibank, Barney’s, Macy’s, Ralph Lauren, Mercedes Benz, and more. Cory is also supported by Marcus Lemonis from CNBS, who instills trust in his business model and strategy.
He was a contestant on Master Chef Junior in 2015 and was also invited by Ellen De Generes for a talk show, where his mom received a car with the company’s logo on it.
He has been awarded the prestigious ‘Diana Award’ for outstanding achievements of young people, along with many other recognitions.
On being asked by Teenager Startups about the challenges he has faced so far, Cory replied that he found it a little difficult to prove himself as a kid and had to grind harder to be in a good position. His journey has been a rollercoaster ride, but he told us that during every low, he knew that he was doing it for his mom and never settled for less. Cory never let his hope dwindle. He also advises the budding entrepreneurs to indulge in sufficient research before they start their enterprises
We asked him about future plans for the company. He mentioned that he is aiming to open a cookie store for the company this year. Also, during all this time, he has not undermined his education. He is currently in grade 10 and wishes to study business and law at Princeton while keeping his company running simultaneously. He has not let his vision become hazy during rainy days. Mr. Cory undoubtedly is an inspiration to all young entrepreneurs.
In Cory’s story, passion-driven by motive, trust, hope, hard work, perseverance, utmost determination, love for treats and entrepreneurship skills, were the perfect ingredients that worked like the winds to set his sweet business a sail.
Additional Links:
Company Website: https://mrcoryscookies.com/
Instagram: https://www.instagram.com/mrcory/
LinkedIn: https://www.linkedin.com/in/mrcoryscookies/
Featured Article: https://www.cbsnews.com/news/mr-corys-cookies-10-year-old-ceo-builds-bite-sized-empire/
https://abc7ny.com/food/boy-behind-mr-corys-cookies-taking-part-in-harlem-eat-up/1341068/
https://www.northjersey.com/story/entertainment/dining/2016/03/30/mr-corys-cookies-at-harlem-eatup-food-festival/94588392/
Yashika Khurana contributed this story with editorial input from Mary Olson. Yashika is from New Delhi, India, and is pursuing her B Tech in Computer Science from Maharaja Agrasen Institute of Technology.
This article is copyright and property of Teenager Startups. For reprint rights or to connect with teen entrepreneur Cory Nieves, please send your request to [email protected]
