Imaad Remtula's passion for carpentry
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Barranco Handmade Furniture
By Sheema Kazi and Yashika Khurana
TORONTO, ONTARIO, CANADA. April 02, 2020.When they say, "Design is thinking made simple.", they are spot on. Our surroundings cast a significant impact on our minds. When it comes to furniture, it is undoubtedly depictive of a person's taste in art. We introduce to you, Mr.Imaad, CEO OF Barranco Handmade Furniture.
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Once, Imaad made a trip to Barranco in Peru. The sprawling plateaus, mesmerizing beauty of the surroundings and the renowned artists he encountered along the way changed his life for the best. He finally ended up merging it with his passion for carpentry. Imaad is fond of carpentry since childhood. This trip to Barranco gave a direction to his interests and set his mind to take up woodworking with the essence of artistry and rawness of nature in it.
It is hard to believe that this ideology is of a 19-year-old, who is in the first year of his university education in Canada. Imaad is currently studying for his undergrad degree in Mechatronics, Robotics and Automation Engineering at the University of Waterloo in Canada.
The trip to Barranco was from where 'Barranco Handmade Furniture' idea seeded. Imaad founded the company in 2018, with him being the sole owner.
Since then, he has put in his heart and soul to produce the most beautiful pieces of art. Imaad himself manages Barranco and oversees manufacturing, accounting, customer interaction, and every part of the business. He loves interacting with customers and curing personalized pieces for them. The amalgam of his imagination and the customers' requirement specifications, results in fantastic designs. His products are customizable as he believes that getting a suit stitched from a tailor like Saville Row is far better than getting one from a ready-made bulk provider. He has been making furniture for owners of multi-million-dollar companies, and the compliments on the pieces of furniture never stop coming his way.
All great startups have two very crucial aspects- management and sales. Imaad brilliantly manages his company. But the latter side interests Imaad a little less. He finds it hard to deal with the sales and thinks that most of his mistakes in the venture were with the sales. With his experience, he has found that word of mouth works great while dealing with sales. He started with a $3,000 grant from the Summer Company Program and now manufactures two to three large pieces per month with personal bootstrapping and no financial support. With the increasing work rate, he thinks of hiring two or three people for effective functioning.
His dedication towards delivering people the joy they deserve is worth appreciating. Summer Company program of Government of Ontario recognized his work in their yearbook and magazine in their selection of success stories section for the year 2018. He has also been awarded the 'Profession Engineering Organization York Chapter Award for Excellence'. He now looks forward to being in the Forbes top 50.
Having worked all alone and emerging as a successful young entrepreneur, he advises the new entrepreneurs, "Keep grinding. Work all day and all night if you have to; eventually, everything will work out".
With this hope, Imaad works tremendously with the driving force being the thrill that comes with making a sale, the joy of surpassing a client's expectations upon delivery, and the fact that the sky is the limit. He has no mentors and no advisors. For Imaad, his father is the role model, whose determination and character is what Mr. Imaad wants to inculcate in himself.
Imaad continues to work with utmost determination while sticking to his favourite quote with a vision to make his company sustainable even without him by the year 2020.
"Only put off until tomorrow what you are willing to die having left undone." by Pablo Picasso.
Sheema Kazi is our creative content writer. She is currently pursuing her B.E. graduation from K.L.E Institute of Technology, Hubli, Karnataka.Yashika Khurana is our lead contributing writer. She is pursuing her BTech degree from Maharaja Agrasen Institute Of Technology, Delhi,India.
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