A 15-year old's mini garden business is growing enormously.
Entrepreneur Name: Abbie Wood, (Age: 15)
Business Name: Grow Easy, New Plymouth, New Zealand
In 2016 Abbie Wood started selling potted plants grown at her home to markets in new Plymouth. This included miniature pot plants of terrariums, succulents, air plants, and houseplants. She tried selling a lot of different products in different colors and textures.
In 2018 she moved to a permanent space which further helped her grow her business. Abbie says it was difficult to focus on her business while juggling schoolwork. But she put in a lot of effort and found an interesting balance between her passion and school work.
Wood says her business helped her gain confidence as she managed a Facebook page with over 1400 likes and over 1000 Instagram followers. She even won a 'Love u Local' competition against bigger businesses. Getting acknowledged among more well-known businesses in the city was a great experience for her.
Abbie loves her plants and knows that they are fragile which is why she does not mail the plants on order instead the customers need to come into the store to buy a plant. This also helps in maintaining personal contact with customers.
